Rekorderlig warms up with Spiced Plum
Rekorderlig has added a bit of spice to its Winter Cider range with its latest launch, Spiced Plum.
The limited edition flavour will be available in the UK on trade from mid-October. It replaces the brand’s popular Winter Cider, which first launched in 2009.
Bottled at 4% ABV, the new cider fuses pear cider with plums, cherries and a mix of spices including cloves and cinnamon, and can be enjoyed hot or cold.
Ali Pickering, Brand Director Portfolio at Molson Coors, said, “The brand isn’t one that stands still, and after six hugely successful years of Winter Cider, we felt it was time for a change. With Spiced Plum, we’re looking to reward Rekorderlig lovers with a reason to enjoy their favourite drink outside of the occasions that are traditionally associated with cider.”
Latest posts by DRAM News Team (see all)
- Diageo and Pernod Ricard pledge to phase out plastic straws and stirrers - 15/01/2018
- Whyte & Mackay team up with Boni for new campaign - 18/12/2017
- Gaucho opens in Scotland - 12/12/2017