On-trade can help put Scottish gin on the map
A popular gin map of Scotland created by 5pm.co.uk is now available for licensees to download and display in their bars, pubs and restaurants for free.
The colourful infographic showcases top Scottish gins, from world famous brands like Hendrick’s to small-batch producers like Jinzu.
It includes the name of the gin, where it is from, its botanicals, and recommended garnishes and is updated each year. The latest version highlights nine new Scottish gins, including McQueen and Persie.
5pm Founder Ronnie Somerville said, “Scottish gin has undergone a huge revival in recent years due to the increase in small, craft distilleries. Also, customers increasingly want to know where their drink comes from, the ingredients, and how it is made.”
He added, “Not only is our Gin Map of Scotland an eye-catching design that will look great framed above your bar, it also includes information about where each Scottish gin is from, the botanicals included, and the distiller’s recommended garnish.”
The map can be downloaded at here.