Scotland’s MSP’s are lending their support to Scottish Pub Month, the initiative supported by Media Scotland, the newspaper group behind the Daily Record, and Scotland’s top drinks company’s, Belhaven, Diageo, Heineken UK, McEwan’s, Molson Coors and Tennent’s, as well as the Scottish Licensed Trade Association and industry magazine DRAM. The aim of the initiative is to drive footfall this September, and remind people how good their locals
are.
Already MSP’s including Willie Coffey, Kilmarnock and Irvine Valley; Sandra White Glasgow Kelvin; Richard Baker, North East Scotland; Annabel Ewing, Mid Scotland and Fife; Gordon Macdonald, Edinburgh and Pentlands; Christina Mckelvie, Hamilton, Larkhall and Stonehouse; Mike Mckenzie, Highlands and Islands; Jamie Hepburn, Cumbernauld and Kilysth, and Tavish Scott MSP for Shetland, have pledged their support.
Says DRAM Editor Susan Young, “The aim of Pub Month is to get people to revisit their locals and check out what pubs have to offer throughout Scotland. Now publicans have to do their bit and get involved.”
Newspapers in the Media Scotland group, which includes the Ayrshire Post, Kilmarnock Standard, Perthshire Advertiser, Hamilton Advertiser, East Kilbride News and some twelve others will be carrying
editorial features on Scotland’s great pubs and they are looking for stories. The Daily Record is also promoting the campaign with editorial and with a dedicated website. And publicans are urged to register (for free) at www.dailyrecord. co.uk/pubmonth.
Participating pubs will get special promotional packs which will include posters to promote what they are doing for Pub Month, and beer mats.
Allan Rennie, Editor in Chief at Media Scotland, comments, “Pubs are as important to local communities as libraries, and we will back Scotland’s pubs all the way.”
So if you want to be part of the biggest PR drive ever to get people back into Scotland’s pubs register now.
Your local community needs YOU!