CIROC ADD PEACH TO RANGE

Reserve Brands has added a CÎROC Peach to its CÎROC portfolio. The new release comes after CÎROC launched Red Berry and a Coconut flavoured vodka in the UK last year. Nick Temperley, Head of Reserve Brands at Diageo, said, “Consumer demand for premium vodkas continues to grow, with flavoured vodkas helping to drive this trend. CÎROC is the fastest growing super premium vodka in the UK and we are very excited to add CÎROC Peach to our range.” With an ABV of 37.5%, CÎROC Peach has an RRP of £37.90 for a 70cl bottle.