2015 sees the DRAM celebrate 20 years of hosting the DRAM Scottish Licensed Trade Awards. (Hard to believe!) This year the awards are being renamed The Scottish Bar and Pub Awards. As well as all the trade coverage in the magazine, for the first time nominations will be invited from consumers, as well as sales reps, critics and such like.
The awards will utilise fully social media, local newspapers and nationals, radio and our own publications to invite people to vote.
The aim is to raise awareness of all the positive contribution the licensed trade makes to the Scottish economy, to employment and to tourism. Says DRAM Editor, Susan Young, “I wanted to move the awards forward and believe after 20 years it is time for a step change. I have discussed this with various key operators and companies and they fully back the new format.”
She continues, “We’ve got a great story to tell, some excellent operators and some amazing bars and pubs and in 2015 we will be celebrating this with the Scottish Bar and Pub Awards.
The 2015 Awards will take place on 11th August so put the date in your diary!