Magners, Celtic main sponsor, has teamed up with Celtic FC Foundation and Tennent’s Training Academy to deliver a new employability programme aimed at getting participants back into work after long-term unemployment. The Magners Employability Project, targeted towards adults aged 25 and over who are registered unemployed, is a bespoke 10-week course with a focus on developing skills in the hospitality industry.The project is designed for participants to not only engage with a varied mix of employability activities and certified industry training.
The project was funded thanks to Magners’ Goals for Charity initiative which saw Celtic’s shirt sponsor donate £150.00 for every competitive goal scored during the 2013/14 season. £18,300 was raised as a result of the Hoops notching 122 competitive goals with fans choosing to allocate the funds in support of Poverty, a key area of work for Celtic FC Foundation.
George Kyle, Head of Sponsorship for Magners, said: “It’s fantastic to see the funds from our Goals for Charity initiative put to such great use. The Magners Employability Project is making a really positive impact on the lives of those participating in the programme and the feedback we’ve had from them has been very encouraging.”
Gayle Johnstone from Tennent’s Training Academy said, “It was a natural fit for us to partner with Magners and The Celtic Foundation to create the Magners Employability Project.” She continued, “For us, it’s about finding people that have a passion for the industry and then developing the skills that will help lead to employment, and we have high hopes for this group.”