Gordon & MacPhail has announced that David King, International Sales Director, will add the UK market to his existing international remit following a strategic restructure at the company’s sales division. The restructure follows the announcement in November 2017 of an overall sales increase of 10.8% to £28.3 million. International sales increased by 11.8% to £8.9 million and UK sales increased by 10.4% to £19.4m. The restructure says the company “will integrate the UK market into the global strategy for Gordon & MacPhail and Benromach whiskies going forward.”
David King joined Gordon & MacPhail in 2016 however his career has seen him hold a number of senior positions, both in the UK and internationally, for companies including the Edrington Group, Berry Brothers & Rudd and Anchor Distilling Co. He also founded DTK Beverages International Ltd, a boutique brand building and strategic consultancy.
Ewen Mackintosh, Managing Director at Gordon & MacPhail, said, “The UK is an important single malt market and this is reflected in the expansion of David’s remit to include the UK as a key element of the company’s global sales strategy going forward. The restructuring of our sales division is part of the company’s long-term plan to build the reputation of the Gordon & MacPhail single malt whisky brand in the luxury sector while continuing to invest in marketing and brand building for Benromach across the world.”
In the UK, Stuart Ellis, who joined as UK Sales Manager in 2015 will now be the main contact for wholesale customers.
The company’s award winning, UK wholesale division will focus on building sales of Gordon & MacPhail and Benromach whiskies alongside select distributor brands. The wholesale business also offers a complementary selection of premium spirits, coupled with product education and a focus on superior customer service.
