Brockmans Gin has appointed Cellar Trends to handle its UK sales from September 2019.
Geoff Watts, Managing Director of Cellar Trends, said, “Our new distribution agreement with Brockmans is a fantastic result for both companies. Following the recent news that Cellar Trends is now fully part of the Amber Beverage Group, this excellent new addition to the portfolio demonstrates our commitment to driving growth and delivering high performance standards.”
One of the company’s co-founders, CEO, Neil Everitt, said, “Cellar Trends and Brockmans share a culture of devotion to building innovative and dynamic brands, so are looking forward to a bright and fast-paced future together.”
Katie Warren, Marketing Director of Cellar Trends, added, “To win within this increasingly crowded and competitive category, it is essential for brands to have stand out and a clear and engaging consumer proposition. Brockmans delivers in both these areas, and we are really looking forward to working with them and driving continued growth for the brand.”