Bacardi launch new no-alcohol spirit

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Bacardi have launched a new alcohol-free spirit with the unveiling of Bacardi Palette Roots and Ricardo Palette Bold.  The new spirit, designed for non-alcoholic cocktails, are the result of a collaboration with bartenders from Amsterdam. It will initially launch across bars in Amsterdam, Paris and London.

Palette Roots is made with juniper berries, cloves, cinnamon and ginger while Palette Bold is designed to taste like an aged spirit with woody, smoky notes.

Marine Rozenfeld, innovation development lead for Bacardi Europe, Australia and New Zealand, said: “Palette is the perfect choice for creative bartenders looking to mix things up behind the bar. I can’t wait to see how they use Palette to flex their creative muscles with non-alcoholic cocktails in a way that’s never been possible before.

“With the launch of Palette coming hot on the heels of our new Martini Non-Alcoholic Aperitivo with its groundbreaking quality and taste, we are definitely taking mindful drinking to new heights.”

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