Star Pubs & Bars believes your pub should feel like your pub. Whether that is wanting to please the crowd with nonstop rugby, opening a popular cinema in the pub garden or hosting fantastic drag shows. Star Pubs & Bars is there to help behind the scenes and give the support you need, when you need it, to help make your pub business a success.
For years, Star Pubs & Bars has supported talented licensees to create great locals across the UK and is always on hand to o”er licensees the support they need. What’s more, as the pub business of HEINEKEN UK, Star Pubs & Bars licensees have access to the UK’s leading portfolio of iconic beer and cider brands.
Whether you’re looking for your first pub, a new pub or looking to add to your existing portfolio, Star Pubs & Bars’ proposition provides an excellent opportunity. They’ll be by your side to provide the perfect balance of support and freedom to ensure the pub operates as a success.
Star Pubs & Bars demonstrates their commitment to support their licensees through the 5 Star Promise:
1. Fixed Rent Promise – none of the new agreements have annual rent increases, meaning the rate agreed at the start of the agreement is (xed until the end of its initial term
2. Investment Promise – in the last few years alone, Star Pubs & Bars has spent £200 million in refurbishments to support their licensees’ visions, from transforming bars and pub gardens to installing draught dispense technology like HEINEKEN SmartDispense® system. Plus, through HEINEKEN’s ‘Brew a Better World’ mission, Star Pubs & Bars is investing in making their pubs more environmentally friendly
3. Marketing Promise – Star Pubs & Bars licensees have full access to HEINEKEN UK’s industry-leading retail and promotional support, as well as a dedicated POS hub, to create personalised marketing materials
4. Support Promise – understanding that every licensee’s needs are di”erent, Star Pubs & Bars can provide as much or as little support as eachlicensee requires, with a dedicated business development manager and award-winning training programmes
5. Make Your Mark Promise –Star Pubs & Bars believes your pub should feel like your pub. That’s why licensees have the freedom to buy all wines and spirits from wherever they like, free-of-tie. Star Pubs & Bars promises to always listen to your vision for how you want your pub to look and feel. We encourage licensees to bring their personalities to the pub, allowing you to stand behind the bar of somewhere that feels independent and truly your own.
How will you Make Your Mark?
Find out more about Star Pubs & Bars and explore the latest properties at starpubs.co.uk/make-your-mark
