About DRAM

DRAM magazine is Scotland’s leading monthly licensed trade magazine. It has been dedicated exclusively to the on-trade in Scotland for nearly three decades.

It is independently owned, edited and published in Scotland. The DRAM is innovative, creative and original. First with the news, and the people in the news. Covering all the latest information on pubs, bars, clubs, restaurants and hotels in Scotland.

It reflects the views of the Scottish on-trade – from licensees to suppliers and is the only magazine in the market that regularly focuses about the people that make the industry in Scotland the success it is.

The DRAM is always at the forefront when it comes to innovation – it was the first magazine to establish an awards ceremony twenty-two years ago and is the only one to have as a media partner – Scotland’s biggest selling Sunday newspaper – the Sunday Mail.


It publishes Scotland’s only ‘Suppliers Guide’ – considered ‘the bible’ for licensees. It tells them who owns what, reminds them of the brands in the market and gives a brief overview of market movements.

Other publications from the publisher include our latest magazine Hotel Scotland, Scotland’s Top Bars, The Wee Guide to Edinburgh, The Wee Guide to Glasgow, Top Whisky Bars and Critics Choice.