PBR the iconic USA beer is finally here! Selling a storm over in the States it is now the 3rd biggest selling beer that side of the Atlantic. After being awarded an accolade back in 1893 the brewery tied Blue Ribbons around the necks of the bottles to denote a prize winning beer, folk then started asking for Blue Ribbon beer – and so the name Pabst Blue Ribbon was born. PBR is an American style premium lager crafted with a hefty infusion of 6 row barley carefully balanced with domestic hops and an imported Yugoslavian variety to create a truly unique flavour. Contact Pierhead www.pierhead.uk.com.