Appletiser introduces new variant

Appletiser have introduced a new apple and pomegranate variant to the on-trade. Distributed by Coca-Cola Enterprises, Apple & Pomegranate Appletiser is packaged in a 275ml bottle and is aimed towards adult soft drink consumers.
Appletiser Brand Manager Jennifer Hudson told DRAM, “Our original Appletiser has been available in the licensed trade for a number of years. With a beautiful clear golden colour, gentle sparkle, crisp natural apple taste and fruity aroma it is a favourite for many, however we are now looking at introducing something a bit different. Our new Apple & Pomegranate is a captivating blend of our classic sparkling apple with the addition of exotic pomegranate juice. It is made with 100% juice and counts as one of your five a day, contains no added preservatives, sugars or colours. We’re tapping into the trend in superfoods, which should help licensees boost their soft drinks sales and help customers crown their moment!”

Similar Posts