Tennent’s Tradeshow dates

September 19th, 2017 | Posted in: Uncategorized

Tennents annual tradeshows for 2017 will take place on Monday 30 October at Hampden Park in Glasgow and Wednesday 1 November at BT Murrayfield Stadium in Edinburgh. Both events will see more than 40 leading brand owners showcasing over 1,500 products, with attendees also able to benefit from incremental and exclusive festive period offers only available at the shows. Operators will also have the opportunity to place a single festive period order and spread deliveries over a number of weeks, alleviating any issues with cellar storage in the lead up to Christmas and New Year.

This year’s tradeshows will feature several brand new elements including an area showcasing new products and insights into the premium category, as well as a One Stop stand to advise customers on the best ways to save money on their orders. Visitors to the Hampden Park trade show will also have the opportunity to go pitch side and have photographs taken next to the hallowed turf.

Another fantastic addition to this year`s tradeshow will be a stand from Cochrane and Co, the new wine division of Tennents formerly known as La Barrique Fine Wines. Cochrane and Co. offers a wine selection and service that caters for every type of outlet and consumer.

Customers attending the trade shows will also have the opportunity to sample Tennents own range of beers and ciders.

The Tradeshow will once again see a range of raffle prizes on offer to those attending including; hospitality at football and rugby fixtures, golfing at Gleneagles, Archerfield and Dundonald and a VIP distillery tour. Headline prizes of a £5000 refurbishment, and £5000 worth of free stock are also up for grabs.

Roy Henderson, Company Director of De Beers, Paisley, said, “Over the past few years I have attended a number of trade shows in Edinburgh and Glasgow in order to gain fresh ideas and innovative brands for my business. I have always enjoyed them, each time the atmosphere has been friendly with many knowledgeable reps. Following attendance at the Tradeshow, my partner and I have introduced new lines to our bar. We always look forward to the trade shows.”

Trevor Robertson, Ellwyn Hotel, Edinburgh, said, “I really enjoyed the tradeshow. I saw and sampled lots of new products, made good supplier contacts and will definitely be returning this year now that I have a better understanding of how to use this event to maximize my buying power.”

Brian McArdle, Robins Bar, Newmains, “As a publican I don’t often get a chance to catch up with friends in the trade. Last year’s tradeshow show allowed me an opportunity to meet up and share best practice with fellow publicans, for me this was invaluable. Not only giving me the chance to catch up with others but also discover more about Tennents and how they can benefit my business and find out more about the brands. There were prize draws and incentives to attract interest. I feel that the tradeshow worked very well within Murrayfield, the event ran smoothly and was suited to the venue that is part of Scotland’s sporting culture. Having a chance to chat to others is a great way to enhance my knowledge and contacts within the trade. I look forward to this and similar events which I see as an opportunity to support growth for my business and others in Scotland.”

Tennent’s Sales Director, Alan Hay, said, “The annual tradeshows are a great way for licensed trade operators to get one step ahead of the crucial festive period. With over 40 brand owners in attendance, showcasing over 1,500 brands and with incremental and exclusive offers on the day, we are pleased that they are valued by our customers. We’re committed to providing the best service and deals to our customers, the Tradeshows are a great example of the one-stop model making us perfectly placed to support the on-trade in the lead up to and throughout December. This year will see additional levels of support provided including the option to place one bulk order with staggered deliveries over the festive period. We look forward to welcoming our customers at Hampden and BT Murrayfield.”

Free transport to the shows will be available from various locations across Scotland; those looking for more information should contact their Tennent’s Account Manager or Customer Contact Representative on 0845 601 5959.

The following two tabs change content below.

DRAM News Team

Editor at DRAM Magazine
DRAM magazine is Scotland’s leading monthly licensed trade magazine. It has been dedicated exclusively to the on-trade in Scotland for the past 23 years. It is independently owned, edited and published in Scotland. The DRAM is innovative, creative and original. First with the news, and the people in the news. Covering all the latest information on pubs, bars, clubs, restaurants and hotels in Scotland.

Wetherspoon’s preliminary results show a healthy sales growth but Martin slams remainers

Fri 16th March 2018

J D Wetherspoon’s Preliminary results (For the 26 weeks ended 28 January 2018) show an increase in revenue of 3.6% to £830.4m, with l... Read more.

Three in a row for Buzzworks as it makes The Sunday Times 100 Best Companies to Work for 2018 list … again

Wed 14th March 2018

Congratulations to Buzzworks Holdings who have once again made it into the The Sunday Times 100 Best Companies to Work for 2018. It’s ... Read more.

Positive news from Tennent’s as market share and revenues grow

Wed 14th March 2018

Tennent’s owners C&C Group has revealed that Scotland’s best selling lager has grown market share in the Independent Free Tr... Read more.

Design Focus: A new era for The Kirkhouse in Shettleston

Thu 8th March 2018

There is a little corner of Shettleston that will probably forever be associated with the Healy family – who since taking over The Kirkhou... Read more.

Design Focus: Malones Irish Bar Edinburgh

Wed 7th March 2018

There is nothing nicer than going to a pub in the middle of the day to find it buzzing and that was the case when I visited the new Malones... Read more.

Maxxium UK rebrands to Edrington-Beam Suntory and relocates to Glasgow

Wed 7th March 2018

Spirits company, Maxxium UK, the UK sales, marketing and distribution company owned by Edrington and Beam Suntory, will be known as Edringto... Read more.

Six by Nico gets set for Edinburgh launch

Thu 15th February 2018

Chef Nico Simeone is set to introduce his successful dining concept ‘Six by Nico’ to Edinburgh this April. ‘Six by Nico&#... Read more.

Hanoi Bike Shop: Dog lovers urgently required for First Dates

Wed 7th February 2018

Vietnamese restaurant Hanoi Bike Shop, in Glasgow’s West End, is set to host its own version of popular Channel 4 show ‘First Da... Read more.

Buzzworks celebrate 9.2% rise in profits as turnover hits £14.8m

Tue 30th January 2018

Buzzworks, the award-winning Ayrshire-based hospitality group, owned by Kenny, Colin and Alison Blair, celebrated a rise in turnover of 15.6... Read more.


Fri 26th January 2018

Edinburgh Gin is making it easier for romantics just in time for the 14th February with its revamped 2018 Valentine’s limited-edition ... Read more.

Strong performance from Diageo but Smirnoff see sales dip

Thu 25th January 2018

Diageo has reported a strong performance with operating profit up 6.1% on net sales of £6.5bn. ... Read more.

Top 5 Malt whiskies to celebrate Burns Day

Thu 25th January 2018

Malt whisky accounts for 16.1% of all whisky sales, while blends account for 61.7%. Top 5 Malt whiskies Glenfiddich 12 year old Glenmorangie... Read more.

Burns didn’t die of alcohol, more matters of the heart

Thu 25th January 2018

People have speculated that Burns died of alcohol excess and possibly a sexual disease, but that was probably just the view of his biographe... Read more.

Scotland rules!

Thu 25th January 2018

Scotland’s most famous man is Robert Burns. But there was a somewhat murky side to our famed poet. It’s well documented that he had 13 c... Read more.

Burns painting turned out to be a bargain!

Thu 25th January 2018

Stephen Barnes bought a painting of Burns for less than £1,000 and when he got the painting authenticated, he found out it was actually wor... Read more.

Isle of Arran partners with Burns Unbroke

Thu 25th January 2018

Isle of Arran Distillers is sponsoring Burns Unbroke, a brand new multi-arts Robert Burns Festival. The event which takes place at Summerhal... Read more.

Whyte & Mackay sponsors 2018 Glasgow Comedy Festival

Wed 24th January 2018

Whyte & Mackay is sponsoring the 2018 Glasgow International Comedy Festival. The long-running festival is the flagship event of the Glas... Read more.

A gin that celebrates Byron

Wed 24th January 2018

Speyside Distillery – which is better known for its single malt Scotch whisky – has launched a new limited edition gin with bota... Read more.

What are your predictions for 2018?

Tue 23rd January 2018



Tue 23rd January 2018

The Tree House in Ayr re-opened at the end of last year after a £400,000 transformation by owners Buzzworks. The restaurant, which has been... Read more.