Scottish cities lead the way in occupancy rates

When it comes to hotel occupancy Scotland leads the way in Europe. Five Scottish cities have ranked in the top 10 European cities with the highest hotel occupany rates. No other country in Europe has five cities in the top 10.
Edinburgh had the second highest occupancy rate (80.1 percent) in Europe during the past year, just behind London, outstripping Paris, Rome and other major cities. While Edinburgh comes in at No 2, Inverness ranks 4th, Stirling 5th, Glasgow 6th and Aberdeen 10th. Scottish Development International believe that this means that Scotland is ripe for more investment by hotel operators. Says Kenneth Clark, Head of Tourism at SDI, “Demand for four and five-star hotels in Scotland has outstripped supply, and we’re ready to work with investors who want to capitalise on the huge potential the Scottish hotel sector is showing. ”He continued, “Scotland’s pre-eminence as a tourist destination is clear from the fact that we are outperforming many of the world’s most established tourist centers on room sales.”