Hi-Spirits took over the distribution of the Blavod portfolio of spirits brands in the UK and Ireland from last month, and the new partnership follows the decision by Blavod to focus on brand development and marketing.
The company will distribute the Blavod drinks portfolio to the on-trade, including Blavod, the Original Black Vodka, Blackwood’s Gin and Blackwood’s Vodka, RedLeg Spiced Rum and Hapsburg Absinthe.
Don Goulding, executive chairman of Blavod Wines & Spirits plc, said, “We are delighted to appoint Hi-Spirits for our brand portfolio. They are a highly successful distribution team and their portfolio is an ideal fit for our brands. It means our team can now focus on doing what they do best, which is developing award winning brands and the marketing strategies to go with them to ensure success.”
