Prince Charles officially opens Edinburgh’s new Johnnie Walker experience


Prince Charles officially opened the Johnnie Walkers new visitor experience on Princes Street last week.

During the visit, His Royal Highness met the first students in the Johnnie Walker Learning for Life Academy, a new space dedicated to the Johnnie Walker bartender and hospitality training programme.

They were also joined by representatives of The Prince’s Foundation’s ‘Introduction to Hospitality’, marking the launch of a partnership between Johnnie Walker and The Prince’s Foundation to deliver training and employment opportunities to support the sustainable recovery of hospitality and tourism across Scotland.

In celebration of the partnership, the hospitality students prepared a bespoke ‘Duke of Rothesay’ cocktail for His Royal Highness, created with Johnnie Walker Autumn (the first seasonal whisky exclusive to Johnnie Walker Princes Street) with Prince Charles even making his own cocktail.

Diageo Chief Executive Ivan Menezes welcomed His Royal Highness to Johnnie Walker Princes Street and hosted him on the tour, along with Diageo President for Supply Chain & Procurement Ewan Andrew, and Johnnie Walker Princes Street Managing Director Barbara Smith.

Ivan Menezes said: “It has been an honour to welcome His Royal Highness The Duke of Rothesay to officially open Johnnie Walker Princes Street and a pleasure to celebrate this special moment with our people and the students we are training for an exciting future in the hospitality industry.

“We are grateful to His Royal Highness for the interest he has shown in the Scotch whisky industry and we look forward to working in partnership with The Prince’s Foundation to create opportunities for people in communities across Scotland to get into training and employment in hospitality and tourism.”

Category: Brand News, News, Whisky
Tags: Edinburgh Learning for Life Academy, johnnie walker, prince charles