Loch Lomond Group’s Global Brand Ambassador Gary Mills has won the Icons of Whisky Best Scotch Whisky Ambassador title at the World Whisky Awards.
Mills had already secured the regional award in December before going on to compete against five ambassadors from major Scotch brands for the global title.
He joined Loch Lomond Group in 2014, when the business had a portfolio of four single malts and one blend. Since then, both the company and his role have expanded, with Mills helping build the international profile of a portfolio that now includes Loch Lomond Whiskies, Glen Scotia, Littlemill, Noble Rebel, Spearhead and High Commissioner.
The award adds to a strong run of recognition for the distiller. Mills is the second person from the business to receive a global industry honour, following Andy Moore’s Cooper of the Year win in 2023.
Andrew Jack, Head of Whisky Marketing at Loch Lomond Group, said, “I am incredibly proud of the team we have built, and this latest award reflects the strength of our fantastic people. At Loch Lomond Group we are purposeful in our decision to nurture expertise, passion and craftsmanship in all parts of the business, from whisky makers to brand managers.
“At the heart of Gary’s work is a genuine commitment to advocacy. He has a rare ability to translate the complexities of Scotch whisky into experiences that resonate with all audiences, with his tastings and tours defined by energy and authentic storytelling. He consistently receives praise for being one of the most engaging ambassadors in the category. This award is a testament to the impact he has made not only for our brands, but for Scotch as a whole.”
Mills, who also leads the visitor experience across its distilleries, including the recently opened Luss Distillery said, “Winning the Icons of Whisky – Best Scotch Whisky Ambassador is an incredible honour. I’ve been fortunate to be part of the Loch Lomond Group journey from the early days and have had the privilege to work alongside a passionate team dedicated to creating exceptional whiskies. Sharing those stories and connecting people to Scotch is what drives me every day, so this recognition means a great deal.”
Loch Lomond Whiskies is now among the fastest-growing top 25 single malt brands in the world, helping the company secure Distiller of the Year 2025 at the San Francisco World Spirits Competition. Glen Scotia also won platinum medals for its 15-Year-Old and 25-Year-Old expressions at the same event.

